Media Classification of Music Videos

Media Classification of Music Videos:

Why is the regulation of the media so complex?

I can conclude that, from all of the research i have carried out and by taking all of the research and evidence into account, I think that it is extremely difficult to regulate music videos due to the many different factors such as the access that the majority of people have these days to music videos on many different platforms and devices. Accessibility to music videos has increased over the years meaning it is much easier for the general public to hold of and watch music videos online. The audience demands videos that are more explicit and therefore the artists are following what audiences want and music artists have to keep up with this.

Music videos can be viewed on many different websites and apps. MTV have to abide by the watershed and have to observe the timings when explicit content is being shown on the TV and when the explicit content can be shown. The explicit content should only be shown from 9:00pm to 5:30am, the hours of which children should not be viewing the content from these hours.

Media is very difficult to regulate due to the wide variety of various different mediums of media. Music videos are very hard to regulate because of how easy it is to access the music videos. Music videos are very hard to regulate due to the number of people watching and viewing the music videos online, on various websites or apps. Ofcom is an independent regulator for the United Kingdom which regulates all the Medias including music videos. Ofcom creates laws as well as other regulations that regulate who and when media can be shown to audiences.

There should be some type of regulation that should be put into place to regulate when people are watching these music videos and more importantly who is actually watching these music videos. A new way of regulating music videos needs to be put into place as the current way of regulating music videos are not effective and need to be changed in order to regulate music videos more closely. The website/app, YouTube regulates explicit videos for people over the age of 18 by placing a tick box which the viewer has to tick in order to continue and watch the video, by ticking the box you confirm that you are 18 or over, anyone can tick a box which therefore leaves the video open for any member of the general public to then watch.